The ShowTracker Reporting Tool was created for Gail & Rice, Inc. (www.gail-rice.com).
Gail & Rice is a full service company providing complete, custom event planning and production
for all types of special events.
This is a brand new application designed for one of Gail & Rice’s clients, a Tier 1
automotive supplier that provides professional talent to auto show displays and gathers
sales lead information from consumers. The ShowTracker Reporting Tool is used both inside
and outside Gail & Rice. The client uses it for reporting while Gail & Rice managers use it
for setting up and referencing statistical data.

The ShowTotals page summarizes each event and the total number of leads collected (actual numbers are hidden).
The application summarizes statistical information relating to individuals and the events
they work. For each auto show and each talent, the system provides total, daily, and
average-per-day statistics.
When a user logs into the ShowTracker application, a list of events with a grand total
appears. There is a series of tabs that the user can select to access more detailed information
such as total by person for the whole event, total by person by day, total by day, and average
per day. The client can utilize the system’s built-in tools for exporting results to Microsoft
Excel, giving the customer unlimited analytical use from there.
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